Business Reports
In-depth reports on the ways technology is transforming business around the world, with insight from the business leaders and technologists driving these shifts, corporate case studies, technology reviews, and more.
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May / June 2015
Persuasive Technology
Consumers encounter technology designed to influence their choices daily. This report describes how that technology is being created and used by marketers, politicians, lawyers, and others.
Persuasive Technology
Consumers encounter technology designed to influence their choices daily. This report describes how that technology is being created and used by marketers, politicians, lawyers, and others.
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- Voters, Algorithms, and Persuasion
- Health Persuasion Gets Better
- Advertisers Seek Answers from Neuroscience
- “Everything Is a Recommendation”
- A Closer Look at Persuasive Technology